Boston University's Cosmetic & Laser Center, an affiliate of the Boston Medical Center, needed an updated website aimed at showcasing their services and staff. The Center had never had a strong online presence and wanted to take advantage of web-based lead generation. Through a completely new website, 829 Studios provided a fresh design, revamped navigation scheme, and targeted SEO services. A custom WordPress deployment allows the BU Cosmetic & Laser Center staff to easily add news, events, and promotions to the website without the help of a web guru. And, a Google Analytics installation allows the staff to better track performing keywords and referrals.
Our Role
Digital Presence Strategy
User Interface Design
Search Engine Optimization
WordPress Deployment
Photography
Website Development
Analytics Installation & Tracking
Staff Training
Project Outcome
- 123.29% Increase in Overall Month-to-Month Traffic
- 126.82% Increase in Month-to-Month Search Engine Traffic
- 313.46% Increase in Month-to-Month Pageviews
- 85.17% Increase in Pages-per-Visit
