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Author: Sydney Cooney

What is E-Commerce Advertising?

customer making online purchase with a credit card

E-Commerce advertising is all around you, even if you may not realize it. Every time you open your phone, you’ll probably see an ad directing you to a website to buy something. Or

Sydney Cooney April 15, 2022

What is PR?

In short, PR or Public Relations is the process of building mutually beneficial relationships between a brand, a company or an organization and the public. There are many

Sydney Cooney February 3, 2022

AI In Marketing: Fact Or Fiction?

You’ve probably heard of AI, short for artificial intelligence. You’ve probably already used it today: maybe it was the word-fill on your smartphone when you were texting,

Sydney Cooney August 5, 2021

What You Need To Know About Core Web Vitals

Core Web Vitals

It’s undisputed that search engines are one of the largest driving factors for digital marketing. There are over 3.5 billion Google searches made every day, and the most

Sydney Cooney June 23, 2021

What Is A CTA?

Any good leader knows that in order to rally people to your cause, you need to inspire them. Excellent use of the written and spoken word can give you the persuasive power to

Sydney Cooney February 4, 2021
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