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Global Works

Travel With Purpose

Calling All Global Citizens

With distinct audiences for custom group travel and teen summer service adventures, specialized homepages were designed for each business segment.

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Demonstrating Global Influence

The brand is defined by highlighting numerous ways that the organization impacts communities around the world.

Contextualized Adventure Search

The ability to filter by destination, focus, and departure date helps users find the adventure that best suits them.

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Venture off the Beaten Path

We leveraged Global Works’ extensive media library and traveler stories to create adventure profiles with deeper meaning and purpose.

New Orleans to Nepal

With trips to over 20 countries annually, we created landing pages that highlight the local culture and service opportunities at each destination.

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Notes from the Globe

The Global Works blog is updated daily by each trip coordinator, providing readers with unparalleled insight to life on the road.

Spreading the Message

Integrated Facebook and Google advertising campaigns were optimized to drive brand awareness among target demographics.

Positive Impacts

  • 500% Increase in Goal Completions
  • 149.77% Increase in Goal Conversions

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