An Interface that Makes a Splash
We created an experience that brings outdoor adventure travel to life by highlighting O.A.R.’s amazing worldwide destinations.
We created an experience that brings outdoor adventure travel to life by highlighting O.A.R.’s amazing worldwide destinations.
The new O.A.R.S. website is fully responsive, capturing the energy and thrill of each experience in a compelling way on every device.
We transformed O.A.R.S.’ no-frills destination and adventure-type landing pages into robust, content-rich showcases.
Through humble roots in America’s National Parks, O.A.R.S. has grown into a global adventure powerhouse with over 100 unique experiences in two dozen states and countries.
We enhanced the customer experience by refining adventure search functionality and implementing an advanced comparison tool.
User have everything they need to begin their exploration of pristine rivers and hidden gems through photos, videos, reviews and more.
For the first time, O.A.R.S. was able to connect their content-rich blog archive directly with the adventures and destinations they wrote about.
With an extensive video library, O.A.R.S. has a virtual theatre for everything from safety videos to award-winning short films.
With a family of over 300 guides and employees, the travel experience is given a face through fun and informative staff profiles.